CBD PULSE PUNJAB’S STRONGEST SIGNAL TO GLOBAL INVESTORS

 

In today’s competitive global economy where capital gravitates toward certainty, scalability and speed Central Business District Punjab (CBD Punjab) is delivering a powerful message through CBD Pulse: Punjab is ready for investment, and the time to act is now.

 

CBD Pulse is not just another promotional campaign; it is a strategic investment signal aimed at attracting serious investors, visionary developers and international partners. It reflects real momentum driven by execution and showcases a pipeline of high-value urban assets positioned to generate strong, long-term returns.

 

At a time when investors prioritize transparency and stability, CBD Punjab distinguishes itself through structured planning, regulatory clarity and rapid on-ground development. CBD Pulse brings this ecosystem into focus, highlighting premium commercial districts, high-yield real estate opportunities and modern infrastructure built to meet global standards.

 

What sets CBD Pulse apart is simple it is grounded in visible progress, not future promises. From accelerated development across key corridors to the rollout of strategically located projects, CBD Punjab is turning ambition into tangible results. The approach is clear prioritize speed, ensure delivery and maximize value creation.

 

For institutional investors, developers and strategic stakeholders, CBD Pulse offers a compelling advantage early entry into a rapidly growing urban market. With Pakistan’s urban expansion accelerating and demand for organized commercial infrastructure increasing, CBD Punjab is uniquely positioned to capture this growth at scale.

 

The initiative also reflects a strong pro-investment environment, backed by government support, streamlined procedures and investor-focused policies. These elements reduce barriers to entry while strengthening investor confidence an essential factor for both local and international participants.

 

CBD Pulse is designed to keep investors informed and engaged. Through regular updates, data-driven insights and direct communication channels, it ensures decision-makers have timely access to critical information. In fast-moving markets, timing and access are everything and CBD Pulse delivers both.

 

More than just infrastructure, CBD Pulse represents a shift in perception. It positions Punjab as a credible, competitive investment destination on the global stage. The objective is clear: attract capital, enable growth, and deliver measurable outcomes.

 

For those looking to invest in the future of urban Pakistan, the opportunity is open but not indefinitely. Early movers are best positioned to benefit as CBD Punjab continues to expand and unlock new value. CBD Pulse is more than an initiative it is a call to action. The investments made today will shape the skyline of tomorrow.

Infinix NOTE 60 Series Designed for Pakistan's Real Hustle

                   

have seen workplaces shift from on-site to online in recent years. Let's be honest, the traditional workday doesn't exist anymore in Pakistan.

Freelancers start early to align with international markets. Entrepreneurs push late into the night to close deals across borders. The hustle is real, nonstop, and constantly shifting. To keep up, you need a device engineered for momentum, not just moments. That’s where Infinix NOTE 60 Pro comes in.

The Infinix NOTE 60 is built for Pakistan's real hustle, the kind that doesn't show up in spec sheets. It powers long client calls, heavy multitasking, and constant connectivity without compromise. From research to strategy, presentations to back-to-back conversations across multiple apps, the NOTE 60 Pro keeps up without hesitation, making every switch feel effortless.

A world that never powers down, connectivity isn't optional; it's necessary. The Infinix NOTE 60 Pro keeps you locked in and reachable, so when opportunity shows up, you're already ready to move.

But what really makes the difference is endurance. Powered by a 6500mAh battery and 90W fast charging, the NOTE 60 Pro continues performing as the workday stretches into late hours. It supports ambition reliably and efficiently, without distraction or hesitation.

Because true hustle doesn't operate on a clock. And neither should the device that powers it.

Infinix NOTE 60 Series AI Matrix Display: phone with a personality you can't ignore

      

Ever felt like your phone should have a personality? The Infinix NOTE 60 Series finally said, “bet.” Welcome to the AI Matrix Display a living, breathing digital personality on the back of your phone. This isn’t just light; it’s your tiny digital universe. One day, it’s an 8-bit companion vibing with your moves and notifications. Next, it’s flashing your name like a badge of honor. It reacts, it plays, it lives with you.

This is interactive design at its boldest. The AI Matrix doesn’t sit still; it moves in sync with your energy, turning every notification, every unlock, every moment into something visually alive. It’s expressive, responsive, and unapologetically you. This isn’t a phone you just use; it’s a phone you raise.

And once people spot it glowing in the wild? Heads will turn. The NOTE 60 Series doesn’t blend, stands out, gets remembered, and sparks conversations before you even say a word. The age of lifeless devices is over. With turn-head tech that makes your presence known, your style visible, and your phone as bold as you are, this is the future of mobile: personal, expressive, and impossible to ignore.

realme 16 Pro Series 5G, the 200MP Portrait Master, features a fullfocal periscope camera system and Snapdragon 7 Gen 4 is said to launch on April 6, 2026

 

realme is set to raise the bar once again with the upcoming realme 16 Pro Series 5G, building anticipation around a powerful new era of mobile photography. At the heart of the excitement lies a groundbreaking 200MP FullFocal Periscope camera, engineered to capture exceptional detail, depth, and clarity, delivering professional-grade results straight from a smartphone.

With a strong focus on imaging innovation and a refined user experience, the realme 16 Pro Series 5G, set to be unveiled on 6 April 2026, is shaping up to be a game-changer, designed for users who demand creativity, precision, and standout performance in every shot. Positioned for a new generation of young content creators and visual storytellers, it brings professional-grade imaging within reach, eliminating the need for expensive dedicated cameras. 

A New Era of Mobile Photography Takes Shape

The realme 16 Pro Series 5G is already generating strong buzz, largely driven by its ambitious imaging direction. At the center of attention is the 200MP Portrait Master Camera, powered by the world’s first 200MP LumaColor Image and FullFocal Periscope system, teased to deliver ultra-high detail, enhanced depth, and refined clarity.

Designed with content creators and photography enthusiasts in mind, those who see the camera as an essential part of everyday life, the system aims to produce sharper portraits, richer colors, and more expressive shots across scenarios. This makes it an ideal tool for young creators who want high-quality, professional-looking content without relying on bulky or costly camera equipment. While full details remain under wraps, it clearly points toward a new level of portrait photography where every frame stands out with professional-grade quality.

Elevating Portraits with Advanced Imaging Innovation

Adding to the excitement is the mention of a Sony 50MP camera with Segment’s first LumaColor IMAGE technology, hinting at improved color science and enhanced portrait output. This combination suggests that the series is being crafted to deliver more vivid tones, natural skin rendering, and a cinematic feel, positioning it as a strong contender for users who prioritize portrait excellence.

Performance Designed to Keep Up

Beyond imaging, the series is expected to bring a balanced performance experience. The inclusion of segment leading Snapdragon 7 Gen 4 chipset is hinted to ensure smooth responsiveness, efficient multitasking, and reliable day-to-day performance, supporting both productivity and entertainment use cases.

More to Come as the Story Unfolds

While these early insights provide a glimpse into what’s coming, realme is clearly holding back key details for now. The realme 16 Pro Series 5G is shaping up to be a carefully crafted device focused on imaging excellence, supported by strong performance and durability, but the full picture is yet to be revealed.

Get Ready Pakistan: Top Gamers Clash in TCL Champions Arena for PKR 2 million Across Karachi and Lahore

     

TCL, Pakistan’s No. 1 LED TV brand, has announced the launch of TCL Champions Arena, a grand esports tournament bringing together the country’s top gamers. The competition will feature qualifiers in Karachi and Lahore, leading up to a thrilling grand finale in Lahore, showcasing high-level competitive gameplay.

With e-gaming growing fast in Pakistan, TCL Champions Arena comes at the right time. Large, professionally organized tournaments are still rare, and this event gives gamers a premium stage to compete and shine.

Adding to the excitement, esports icon and Tekken world champion Arslan Ash will serve as a judge at the grand finale, while famous influencer Junaid Akram will be the chief guest and will bring the hype to the Karachi qualifiers with exclusive meet-and-greet sessions and even jump into the action to play alongside participants.

Gamers don’t miss your chance to be part of the action! Participants can now register for TCL Champions Arena and compete for glory through TCL Pakistan’s official website: https://www.tclpakistan.com/champion-arena

The multi-city TCL Champions Arena will bring together Pakistan’s top gamers, featuring popular titles like Tekken 8 and EA Sports FC 26. The qualifiers start in Karachi on 4th–5th April at Lucky One Mall, followed by Lahore qualifiers on 10th–11th April at Emporium Mall Lahore, with the grand finale also taking place there on 12th April. Throughout the competition, gamers will battle for a PKR 2 million prize pool, combining cash prizes and exclusive TCL products.

All matches throughout the tournament will be played exclusively on TCL’s award-winning C6K series TVs, specifically designed and launched for gaming. The C6K delivers ultra-smooth, low-latency gameplay with a 144Hz native refresh rate, 240Hz Game Accelerator, Game Master Mode, HDMI 2.1 with ALLM, and Dolby Vision IQ & HDR10+ for immersive, responsive, and fair competitive action.

TCL Champions Arena is the ultimate playground for competitive gamers, esports fans, and anyone who loves high-performance gaming. By fusing adrenaline-pumping competition with cutting-edge technology and nonstop fun, TCL is taking Pakistan’s esports scene to the next level! 

Infinix NOTE 60 Pro AI Matrix: Your Phone Finally Gets a Personality

        

Smartphones have always been about screens, cameras, and speed—but what if your phone could express itself too? With the AI Matrix Display on the Infinix NOTE 60 Pro, the back of your phone becomes a living interface. Invisible when you don’t need it and instantly lighting up when you do, this miniature interactive LED matrix transforms simple notifications into something visual, playful, and uniquely yours. From call alerts and messages to mini-animations and reminders, the AI Matrix Display turns everyday phone interactions into quick, glanceable moments of information and personality.
 
What makes it truly exciting is how customizable and interactive it is. Users can create personalized light signatures and scrolling emojis to express their mood or identity, while Gentle Reminders subtly light up for calls, notifications, and timers—even in silent mode—so you never miss an important update. The system also introduces Pixel Pets, adorable animated companions like Kiki the Cat, Woofie the Dog, Simba the Lion, and Lulu the Unicorn that react to activity and bring a playful digital presence to your device. And when you want a quick break, Matrix MiniPlay games like Dot Dash and Star Blast appear right on the back of the phone, turning the device into a pocket-sized entertainment hub.

In essence, AI Matrix isn’t just a feature—it’s a new way to interact with your phone. It blends design, AI, and personalization into one expressive layer, making the Infinix NOTE 60 Pro feel less like a gadget and more like a companion that reflects your style, mood, and daily moments.

realme GT 7 Launched: The Flagship Killer with 7000mAh Battery, Dimensity 9400e & 120W Charging — Pre-Orders Start August 8 on Daraz with Limited Stock Available

 

realme has officially launched its ultimate flagship killer, the realme GT 7, in Pakistan, and it’s already making waves. The realme GT 7 is priced at PKR 199,999, while the GT 7 Dream Edition comes in at PKR 219,999. Engineered for next-level performance, the GT 7 Dream Edition brings together cutting-edge specs, a bold design, and game-changing battery technology, all packed into one sleek device.

At the heart of the GT 7 is the flagship MediaTek Dimensity 9400e processor, offering ultra-fast processing, seamless multitasking, and improved energy efficiency. Whether you're gaming, streaming, or working on the go, the GT 7 is built to handle it all without breaking a sweat.

But what truly sets the GT 7 apart is its massive 7000mAh Titan battery, an exclusive in its class and one of the largest ever offered in any smartphone. Paired with 120W fast charging, users can get hours of power in just minutes, a game-changer for those always on the move.

The standard GT 7 comes with up to 12GB + 12GB Dynamic RAM, while the Dream Edition features 16GB RAM, ensuring ultra-smooth, lag-free performance no matter how demanding the task.

In terms of durability, the realme GT 7 doesn’t disappoint. It boasts IP69 water and dust resistance, making it tough enough for every adventure, rain or shine.

 

Photography enthusiasts will love the camera setup, featuring a 50MP Sony IMX906 main sensor with OIS, an 8MP ultra-wide camera, and a 32MP front-facing selfie camera, perfect for capturing every angle in stunning detail.

The GT 7 also introduces the brand’s all-new Icesense design with a graphene structure for enhanced cooling and sleek aesthetics, keeping the device cool and stylish even under heavy load.

realme fans in Pakistan can pre-order the GT 7 exclusively on Daraz starting August 8. With limited stock available, the realme GT 7 (PKR 199,999) and GT 7 Dream Edition (PKR 219,999) offer flagship-level features and a design built for power users, redefining smartphone performance in the flagship segment.

 

TCL Launches Its Most Premium TV Yet – The C7K QD-MiniLED Series with Audio by Bang & Olufsen

               

TCL, Pakistan’s No.1 LED TV brand, proudly announces the launch of its most premium television, the TCL C7K QD-MiniLED TV, officially available across Pakistan. As the flagship model in TCL’s 2025 QD-MiniLED lineup, the C7K sets a new benchmark for ultra-luxury home entertainment in the country.

The TCL C7K is equipped with a state-of-the-art QD-MiniLED display, combining Quantum Dot and MiniLED technology to deliver breathtaking visuals. With up to 2880 local dimming zones and an astonishing peak brightness up to 3000 nits, the TV ensures every scene is rich in depth, contrast, and vibrancy. Its advanced CrystalGlow HVA Panel offers a stunning 7000:1 contrast ratio, reducing screen glare and enhancing clarity, even in well-lit environments.

One of the key highlights of the C7K is its Audio by Bang & Olufsen, the world’s most prestigious luxury audio brand. This powerful sound system ensures an immersive cinematic experience with Dolby Atmos and DTS:X surround sound, elevating the entertainment experience from both sight and sound.

For gamers and sports lovers, the C7K offers a native 144Hz refresh rate and Game Master Mode, which includes HDMI 2.1, 4K 120Hz support, and ultra-low latency for an ultra-responsive and smooth performance, optimized perfectly for next-gen consoles like the PS5 and Xbox Series X.

The TV also features the intuitive Google TV interface, offering smart recommendations, seamless streaming, and access to a vast range of apps and content. All of this is wrapped in an ultra-slim, edgeless premium design that blends effortlessly into the most sophisticated interiors.

Majid Khan Niazi, Director of Marketing at TCL Middle East and Africa, shared his views: “The launch of the C7K is a major milestone in our journey of innovation. It’s a complete package, stunning visuals, immersive sound by Bang & Olufsen, and powerful features tailored for today’s digital lifestyles. We’re excited to bring this flagship to Pakistani consumers who demand the very best.”

Available in 75”, 85”, and a massive 98” size, the TCL C7K QD-MiniLED TV is built for those who seek larger-than-life entertainment. Prices start at PKR 689,900, and the series is now available at TCL flagship stores, authorized retailers, and online at www.tclpakistan.com.

realme 14 Series with Its Strongest Processor — Snapdragon 6 Gen 4 — & 512GB Storage Now Available in Pakistan Under PKR 100K

                                                        

 realme has officially launched its groundbreaking realme 14 Series in Pakistan, bringing flagship-level performance at unbeatable prices. The lineup features the realme 14 5G at PKR 99,999 with up to 26GB dynamic RAM and 512GB storage, and the realme 14T 5G at PKR 79,999 with up to 26GB dynamic RAM and 256GB storage.

Industry-First Snapdragon 6 Gen 4 Performance

The realme 14 5G features the industry-first Snapdragon 6 Gen 4, Qualcomm's most advanced 6nm chipset, delivering top-tier performance with reduced heating, superior power efficiency, and extended battery life. With an Antutu score exceeding 800,000, the realme 14 5G confidently leads its category, backed by a 6050mm² bionic cooling system that ensures peak performance during extended sessions.

Massive Battery and Advanced Cooling

The realme 14 Series boasts the segment's largest 6000mAh battery paired with 45W fast charging, delivering the ideal balance of long-lasting power and battery health. This combination ensures all-day usage for gaming, streaming, and productivity while preserving battery longevity through efficient charging speeds. Both models also feature a bionic cooling system covering 6050mm², the largest in its class, which maintains consistent peak performance during extended usage and helps protect internal components from heat-related wear.

Immersive Visuals with 120Hz AMOLED Esports Display

The realme 14 5G features a 120Hz AMOLED Esports Display, delivering the segment’s best visual experience for gamers and everyday users alike. With ultra-smooth refresh rates, enhanced touch sampling, and an Antenna Array Matrix for better signal performance, the screen is built for precision and responsiveness. Eye Care Colors further enhance comfort, reducing strain during long viewing sessions, making it perfect for streaming, gaming, and all-day use.

Camera Excellence with AI Features

The realme 14 5G features a 50MP OIS AI Camera delivering the sharpest images in its segment, while the realme 14T 5G includes a powerful 50MP AI Camera for vibrant, clear shots. Both devices offer smart AI features, including AI Snap Mode, AI Eraser, and Live Photo for professional-quality results.

Get Your Next Advanced Device Today

The realme 14 Series is now available nationwide. Don't miss the opportunity to upgrade to Pakistan's most advanced smartphones under PKR 100,000 and experience the future of mobile technology today.

realme 14 Series Launches in Pakistan with Snapdragon 6 Gen 4, 6000mAh Battery, 512GB largest Storage — All Under 100K

             

realme has officially launched the realme 14 Series in Pakistan, redefining what users can expect from a high-performing smartphone, all while staying under the PKR 100,000 mark. The lineup includes realme 14 5G (up to 26GB dynamic RAM + 512GB ROM) priced at PKR 99,999, and realme 14T 5G (up to 26GB dynamic RAM + 256GB ROM) priced at PKR 79,999, making the comparison clear for buyers. With the segment’s largest storage of up to 512GB, leading performance, and long-lasting battery life, the realme 14 Series is built to dominate the market for gamers, content creators, and power users alike.

Industry-First Snapdragon 6 Gen 4 Processor
Designed for those who demand speed, stability, and longevity, the realme 14 Series introduces the Snapdragon 6 Gen 4, Qualcomm’s most advanced 6nm chipset for high-performing smartphones. Compared to its competitors, it offers three standout advantages: significantly less heating during heavy usage, superior power efficiency, and reduced power consumption. Whether you're switching between apps or diving into graphics-heavy games, the experience remains smooth, stable, and lag-free.

Segment’s Largest 6000mAh Battery
What truly sets the realme 14 Series apart is its massive 6000mAh battery, the largest in its segment, available in both the realme 14 5G and realme 14T 5G. Built for non-stop usage, including intense gaming, streaming, and productivity, this powerful battery ensures all-day usage without the stress of frequent charging. Combined with realme’s smart power optimization, users of both models benefit from extended screen-on time and reduced battery drain.

Largest Cooling Chamber in its Class
To manage heat during extended usage, the devices come equipped with a bionic cooling system covering 6050mm², the largest in its class. This intelligent cooling mechanism ensures consistent peak performance and protects the device from overheating, ensuring both comfort and long-term reliability.

realme 14 5G: Performance Leader in the Segment
With an Antutu benchmark score exceeding 800,000, the realme 14 5G confidently stands at the top of its category, combining cutting-edge performance with energy efficiency. This launch reaffirms realme’s dedication to pushing the boundaries of its popular Number Series, delivering flagship-level features at unmatched value, especially for young tech-savvy users and mobile gamers across Pakistan.

50MP Camera with Smart AI Features

The realme 14 Series offers advanced photography capabilities with a 50MP OIS AI Camera on the realme 14 5G, delivering the sharpest images in its segment. The realme 14T 5G also features a powerful 50MP AI Camera for clear and vibrant shots. Enhanced by smart features like AI Snap Mode, AI Eraser, and Live Photo, both devices make it easy to capture professional-looking photos in any setting.

realme 14T 5G: Affordable Powerhouse
The realme 14T 5G (up to 26GB dynamic RAM + 256GB ROM) comes in at PKR 79,999, making it an excellent option for users looking to upgrade without breaking the bank.

Final Word: Flagship Experience at Competitive Pricing
At these compelling price points, the realme 14 Series is set to lead the next wave of innovation, offering a power-packed, future-ready companion tailor-made for Pakistan’s dynamic youth.

 

realme collaborates with Prime Minister Youth Program to Launch National PUBGM Tournament, Promoting eSports with ₨1 Million Prize Pool and realme 14 Series Gifts

           

realme collaborates with Prime Minister Youth Program to Launch National PUBGM Tournament, Promoting eSports with ₨1 Million Prize Pool and realme 14 Series Gifts

Lahore, 10 July, 2025: realme, the fastest-growing smartphone brand among youth, collaborates with the Prime Minister Youth Program to launch the National PUBGM Tournament, a groundbreaking esports competition offering a ₨ 1 million prize pool and exclusive realme 14 Series gifts. It comes off as a powerful move to accelerate the growth of Pakistan’s gaming ecosystem and empower youth.

This landmark collaboration between realme and the Prime Minister’s Youth Programme reflects a shared commitment to empowering Pakistan’s youth by investing in the future of mobile gaming and esports. Prime Minister’s Youth Programme, known for fostering skill development and career opportunities among the youth, aligns perfectly with realme’s mission to transform digital entertainment into real, rewarding prospects.

realme’s much-awaited Number Series continues to set new benchmarks in the segment, especially with its cutting-edge processors that appeal to both gamers and non-gamers alike. Building on the momentum of its previous nationwide PUBGM tournament, this initiative further underscores realme’s ongoing commitment to esports and creating platforms for passionate gamers across the country.

With the launch of the realme 14 Series, powered by the segment’s best Snapdragon 6 Gen 4 5G chipset and bionic cooling system, realme continues to position itself as a game-changer in the esports space. Offering up to 90 FPS for an unmatched gaming experience, the upcoming tournament will give young PUBGM players a national stage to showcase their skills and strengthen Pakistan’s presence on the global gaming map.

The tournament will be open to all PUBGM players across Pakistan, inviting the nation's most talented mobile gamers to compete for glory. With a ₨ 1 million prize pool and the latest realme 14 Series smartphones up for grabs, the competition promises high stakes and even higher excitement. Registrations for the tournament will open soon, with participation encouraged from gaming communities nationwide.

“realme has always believed in the power of youth. By joining forces with the Prime Minister Youth Program, we aim to inspire a new generation of gamers and help establish esports as a viable and rewarding career path in Pakistan,” said Ethan Yin, CEO of realme.

The partnership between realme and the Prime Minister Youth Program reflects a shared vision to foster talent, drive digital innovation, and unlock new economic opportunities through technology and gaming, particularly through collaborations on popular platforms like PUBGM.

To find out the process to participate in the competition, please visit:

🔗 https://www.instagram.com/p/DL7T8q0o60p/?igsh=cjFyZnA4ZjA1dW9k

realme 14 Series to Debut on July 14th with Pakistan’s First Snapdragon 6 Gen 4: Most Advanced Qualcomm Processor with Highest Power Efficiency

                                                 

The countdown has begun! realme is gearing up for the much-awaited launch of the realme 14 Series 5G on July 14, featuring Pakistan’s first and fastest mid-range processor, the Snapdragon 6 Gen 4. Many users in Pakistan have long struggled with phones that lag during demanding tasks, causing frustration and interruptions at critical moments. The realme 14 Series 5G aims to eliminate this lag by delivering powerful performance that keeps up smoothly with multitasking, gaming, and everyday use.

Another common issue faced by users is overheating, which not only affects comfort but also leads to slower performance and shorter device lifespan. To address this, the realme 14 Series 5G features a bionic cooling system with a 6050mm² heat dissipation area — the segment’s largest, ensuring exceptional thermal management. Combined with the Snapdragon 6 Gen 4’s smart design, this advanced system keeps the phone cool even during extended heavy use, so users can enjoy uninterrupted performance without worrying about their device heating up.

Battery drain is also a major concern, especially for those who rely on their phones throughout the day. With a 35% improvement in energy efficiency, the Snapdragon 6 Gen 4 enables the realme 14 Series 5G to consume less power, offering longer usage time and improved productivity with reduced battery drain.

Boasting the highest Antutu score in its segment at over 800,000, the realme 14 Series 5G sets a new benchmark for mid-range smartphone performance in Pakistan. This launch marks a new era as the realme Number Series continues its strong commitment to delivering flagship-level technology tailored for both gamers and everyday users. Expected to launch in the under PKR 100,000 range, the realme 14 Series 5G promises the smoothest, coolest, and most powerful experience ever seen in this segment.

With the realme 14 Series 5G, the future of mobile performance in Pakistan looks brighter, faster, and cooler than ever before. Stay tuned for the big reveal on July 14: Pakistan’s next-generation smartphone experience is about to begin.

From Mardan to Millions - How one TikTok video turned Pehlwan Kachalu into a street food star

Every evening in Mardan’s Bijligarh area, the same scene plays out. A crowd gathers near a small cart tucked beside a quiet alley. On the cart, a stack of boiled potatoes, jars of homemade chutneys, and one man working quickly with a practiced hand and a wide grin. His name is Umer Nawab—but online, he’s known as Pehlwan Kachalu.

What started as a humble street food stall has turned into a viral success story. Umer didn’t change his recipe or move to a fancier location. He simply picked up his phone and began recording the everyday moments of his work, mixing spices, chatting with customers, and layering kachalu “with love,” as he says. TikTok did the rest.

“Before TikTok, only people in the area knew about me. Now, people from Lahore, Karachi, even from abroad, comment that they want to come try my food,” he says. What changed? A smartphone, a few homemade videos, and a generous helping of personality.

Instead of simply selling a traditional snack, Umer turned his Kachalu stall into content gold. “I started showing how I prepare the Kachalu plate layer by layer. And the final touch of love,” he shares. That behind-the-scenes simplicity, combined with catchy one-liners and his unmistakable charisma, resonated deeply with viewers.

One of his earliest videos unexpectedly blew up. “Overnight, messages and orders flooded in, and people showed up saying, ‘TikTok brought us here,’” he recalls. That single moment reshaped the trajectory of his business, transforming it from a local favorite to a viral street food brand.

“TikTok completely transformed my business,” Umer says. “It turned my small setup into a brand.” With over 500,000 followers and millions of views across his videos, his stall now buzzes with energy from dawn to dusk. Customers don’t just come for the snack, they come to meet the man behind the viral videos. “People trust what they see. When they watch how I make the food with my own hands, they feel connected,” he explains.

His content does more than just showcase food. It tells a story, about pride in one’s roots, hard work, and the beauty of everyday life. “It’s not just about selling a snack. It’s about showing where I come from and the culture behind Kachalu,” he says. For many viewers, Pehlwan Kachalu is not just a vendor, but a symbol of local flavor meeting modern fame.

Even now, Umer stays close to his audience. He replies to comments, makes videos based on suggestions, and warmly welcomes fans who travel just to meet the “TikTok Kachalu Wala.” The connection is real, and it’s this sincerity that has fueled his growth.

His advice to others? “Start sharing. Be real. TikTok gave me a platform and that platform gave me success.”

With plans to expand his stall and introduce his own line of sauces, Umer isn’t slowing down. He’s building something bigger, not just for himself, but for anyone who dares to dream from behind a street cart.

CBD PUNJAB ANNOUNCES GRAND OPEN AUCTION OF NSIT RESIDENCIA.

                                                      

The Punjab Central Business District Development Authority (PCBDDA), also known as the Central Business District Punjab (CBD Punjab), is all set to hold the auction of premium residential plots in NSIT Residencia this June. Building on the momentum of four previously successful auctions, this latest venture marks another bold step forward in the authority’s mission to redefine urban living and development in Punjab.

NSIT City is envisioned as a dynamic urban center comprising three districts  IT, Education and Film districts. Located adjacent to DHA Phase 6 and 7.

NSIT Residencia sits at the heart of this transformative zone, making it a strategic and future-ready investment opportunity offering unmatched accessibility to key locations within Lahore. Positioned as the next sought-after address in the provincial capital, NSIT Residencia combines luxury living with smart city infrastructure, providing investors with an exceptional opportunity.

CBD Punjab is offering four premium plots of up to four kanals each in this prime location. The reserve price has been set at PKR 95 million per kanal, with earnest money fixed at PKR 20 million. To ensure greater ease and accessibility for potential buyers, a flexible three-year payment plan has been introduced, making this an attractive prospect for both local and overseas investors. Applications for the auction must be submitted by June 16, 2025.

Commenting about the upcoming auction, CEO CBD Punjab, Imran Amin, said: “NSIT Residencia is a key part of our vision for a future-ready Punjab. By integrating IT, education and film districts within a single urban ecosystem, we are creating a city of opportunity. This auction is not just a real estate event it’s an invitation to invest in the next chapter of Punjab’s growth story.”

The development of NSIT Residencia is expected to generate a positive ripple effect on the regional economy. From job creation and increased real estate value to improved infrastructure and sustainable urban planning, the auction will contribute significantly to Punjab’s socio-economic advancement.

CBD Punjab continues to lead with forward-thinking initiatives that align with the government’s vision for a modern, inclusive, and globally competitive Punjab. The upcoming auction of NSIT Residencia reflects the authority’s unwavering commitment to building smart, connected, and future-ready urban communities.

ICAP Hosts CFO Conference 2025 at Lahore

               

The Professional Accountants in Business (PAIB) Committee of the Institute of Chartered Accountants of Pakistan (ICAP) organized CFO Conference 2025 on theme " Quantum Leap: Agility & Competitive Edge," at a local hotel.

 

A major highlight of the conference was the keynote address titled “Leadership Metamorphosis: Recalibrating CFOs in Motion” by Mr. Syed Hyder Ali, Chief Executive and Managing Director of Packages Group. He examined the multidimensional evolution of the CFO role, shifting from traditional financial stewardship to becoming strategic business leaders. Mr. Hyder Ali emphasized the CFO's potential to drive innovation, performance, and resilience amid today’s volatile economic climate.

 

Mr. Saif Ullah, President of ICAP, in his keynote address, eloquently underscored the critical importance and timeliness of this year’s theme. He reflected upon the unprecedented velocity of transformation reshaping the global financial and business landscape, emphasizing that today’s finance leaders must cultivate agility, embrace disruptive technologies, and position themselves as strategic enablers. He further asserted that in an era defined by complexity and volatility, the ability to anticipate change and proactively drive value creation is no longer optional but imperative for sustained organizational success.

 

Mr. Samiullah Siddiqui, Vice President of ICAP, conveyed his profound gratitude to the distinguished guests, organizing committee, ICAP Council Members, sponsors, and participants for their invaluable contributions to the success of the conference. He highlighted the evolving and pivotal role of CFOs as catalysts of organizational transformation—not merely as stewards of financial integrity, but as visionary leaders driving digital integration, fostering a culture of ethical governance, and steering their institutions toward long-term, sustainable growth in an increasingly complex business environment.

 

The conference proceeded with a thought-provoking panel discussion titled 'Empowered Growth: Leveraging the Digital Ecosystem', expertly moderated by Ms. Sana Mela, Vice President Strategy at Swyft Logistics. The panel featured a distinguished lineup of speakers, including Mr. Atyab Tahir, CEO of Hugo Bank; Mr. Salman Hafeez, Executive Director at Nishat; and Mr. Faisal Khan, CEO of IGI General Insurance. The session offered deep insights into how businesses can unlock scalable growth through digital transformation, real-time data analytics, and enhanced financial agility.

 

This was followed by an insightful presentation titled “Ethics in AI: Safeguarding Trust & Transparency in Finance” by global technology thought leader Mr. Asmar Atif, Chief Intrapreneur and Head of Octopus Digital at Avanceon. He explored the intersection of artificial intelligence and ethics in finance, stressing the urgent need for robust governance structures to uphold transparency, trust, and accountability in algorithm-based financial decision-making.

 

A second keynote address was delivered by Mr. Lee White, CEO, IFAC, titled “Finance in the Age of Acceleration: Navigating Complexity with Agility.” Mr. White urged finance professionals to proactively embrace artificial intelligence, align with sustainability imperatives, and adopt inclusive leadership models to ensure continued relevance and competitiveness in an increasingly complex global economy.

 

Further enriching the program, Mr. Ashfaq Yusuf Tola, President of the South Asian Federation of Accountants (SAFA), delivered a presentation titled “Redefining Finance: Quantum Thinking for Agile Times.” His address highlighted the significance of forward-thinking, adaptive finance strategies in uncertain and fast-changing environments.

 

Adding a fresh perspective, Mr. Faizan Hanif, a young ICAP member, engaged in a dynamic conversation with Mr. Zunair Zafar, CfO, The International Grammar School, Lahore. Titled “Unleash Your Superpower,” the discussion inspired emerging professionals to harness their strengths and lead with purpose in the finance domain.

 

In a session focused on investment and economic opportunities, Mr. Azfar Ahsan, Chairman of Nutshell Group, delivered an engaging speech titled “Investment Opportunities in Pakistan: Evolving Business Climate.” He highlighted the current trends, sectoral opportunities, and economic reforms shaping Pakistan’s investment landscape.

 

The human capital dimension took center stage during the panel discussion titled 'The Human Balance Sheet: Future-Proofing Talent & Leadership.' Moderated by Mr. Khalil Ahmed Hashmi, CFO of SPEL Ltd., the session featured an impressive lineup of speakers: Mr. Muhammad Faisal, Chief Executive Officer of Lucky Motors; Mr. Javed Akhtar, Chief Strategy and Transformation Officer at Style Textile; and Ms. Toima Asghar, CHRO at Systems Pvt. Ltd. The panel emphasized the urgent need to cultivate diverse talent pipelines, instill future-ready competencies, and foster leadership rooted in empathy, adaptability, and innovation.

 

Sustainability and governance took center stage in a fireside chat titled “Beyond Compliance: ESG for Sustainable Success.” The discussion was led by Ms. Nazifa Butt, Director at WWF Pakistan; Mr. Fawad Ul Hassan, Operational Controller at Nestlé; and Ms. Nadia Rehman, Member for Climate Change and Food Security at the Planning Commission of Pakistan. Moderated by Mr. Aleem Zubair, Partner at A.F. Ferguson & Co., the session explored how ESG frameworks can be harnessed as strategic drivers of long-term business success.

 

A powerful motivational talk titled “Commanding the Leap” was delivered by Mr. Qaiser Abbas, renowned leadership coach and author. His session energized the audience, encouraging finance professionals to lead with vision, confidence, and courage amid change and disruption.

 

The conference concluded with a high-level panel discussion titled “Riding the Economic Wave,” moderated by Mr. Farid Alam, CEO of AKD Securities. The session featured eminent economic and financial thought leaders including Mr. Khurram Schehzad, Advisor to the Finance Minister of Pakistan, and Dr. Shahid Kardar, a respected economist and former governor of the State Bank of Pakistan. The panel provided an in-depth analysis of Pakistan’s macroeconomic landscape, key fiscal policy directions, and the broader business environment.

 

In the closing address, Mr. Muhammad Awais, Vice President ICAP, expressed his sincere thanks to all participants, speakers, and organizing teams. He reaffirmed ICAP’s ongoing commitment to strengthening Pakistan’s finance profession by fostering leadership, innovation, and ethical excellence.

itel Energy Showcases Innovative Solar Solutions at Pakistan Sustainability Week 2025

            

itel Energy, a pioneering solar energy solutions provider, is proud to announce its participation as a Gold Sponsor at Pakistan Sustainability Week 2025, taking place at the Expo Center Lahore from February 21st to 23rd. Setting new industry standards in customer service and reliability, itel Energy offers a comprehensive sales and service policy, including a 3-year replacement & 5-year replacement warranty, a 48-hour replacement guarantee, and access to 48 service shops across Pakistan. These key commitments ensure unparalleled support and convenience, making itel Energy a trusted choice for Pakistani homes and businesses.

As a brand dedicated to sustainability, innovation, and customer satisfaction, itel Energy is set to showcase its latest advancements in renewable energy solutions, aimed at empowering Pakistani homes and businesses with clean, affordable, and reliable power. At the itel Energy booth (Hall 2, Booth M-2-03 to M-2-10), visitors will have the opportunity to explore a wide range of cutting-edge solar energy solutions, including the IP54 4kW Pro LV Battery 2.56 kWh (Wall Mount), IP54 6kW Pro LV Battery 5.12 kWh, Hybrid IP54 8KW-SP, LV Battery 5.12 kWh Rack, IP66 12kW Pro, IP66 6kW Pro, On-Grid IP66 12KW-3P, On-Grid IP66 17kW, and Smart All-in-One ESS.

These solutions have been designed to address Pakistan’s energy challenges by offering high performance, superior protection, and cost-effective alternatives tailored to the country’s growing energy demands. Recognizing the distinct energy needs faced by Pakistani homes and businesses, itel Energy has developed products that deliver exceptional performance, robust protection, and affordability, ensuring reliable and efficient power for a brighter future.

Mr. Eason, Vice President at itel Energy, emphasized the company’s dedication to revolutionizing Pakistan’s energy landscape, stating, “itel Energy is committed to driving sustainable energy adoption in Pakistan by offering cutting-edge, reliable, and affordable solar solutions. Our goal is to empower businesses and households with innovative technology that ensures energy independence while contributing to a greener future.”

With a strong commitment to promoting sustainable energy, itel Energy continues to focus on delivering solutions that combine efficiency, durability, and affordability. Attendees at Pakistan Sustainability Week 2025 are invited to visit itel Energy’s booth to explore the latest advancements in solar technology, engage with industry experts, and witness live demonstrations. As an added highlight, visitors will also have the chance to participate in an exciting lucky draw for a chance to win exclusive prizes. Don’t miss this opportunity to discover how itel Energy is shaping the future of renewable energy in Pakistan, while enjoying an interactive and rewarding experience at the expo.

Alibaba.com Introduces Trade Assurance in Pakistan, Enabling Local SMEs to Trade with Enhanced Confidence

                                                          

Alibaba.com, a leading global business-to-business (B2B) e-commerce platform, today announced the launch of Trade Assurance in Pakistan, enabling local small and medium-sized enterprises (SMEs) to trade with enhanced confidence. With this launch, Pakistan joins the ranks of a select few markets where Alibaba.com has introduced this valued service for suppliers.

 

The launch was announced at the 2025 Alibaba.com Pakistan Supplier Export Summit, held in Sialkot, a hub of industrial excellence. At the event, Alibaba.com shared insights into the growth opportunities and emerging trends within the global apparel industry, which is projected to reach a market size of $1.79 trillion in 2024, with a compound annual growth rate (CAGR) of 2.81% from 2024 to 2028¹.

 

“Alibaba.com’s decision to hold the Pakistan Supplier Export Summit in Sialkot underscores the city’s industrial importance and potential,” said Ikram Ul Haq, President of the Sialkot Chamber of Commerce and Industry. “This event has brought immense value to our local businesses by connecting them with global opportunities and introducing the tools needed to succeed in international markets. Initiatives like this reflect Alibaba.com’s dedication to supporting Sialkot’s SMEs to grow and thrive on a global scale.”

 

Bringing Peace of Mind to Pakistani Suppliers

 

Global B2B trade can be fraught with challenges, including concerns over costs, product quality, shipment timelines, and more. Trade Assurance, a proprietary order protection service offered by Alibaba.com, alleviates some of these risks, providing both suppliers and buyers with confidence throughout the entire transaction process. Suppliers who opt for this service can conduct business with peace of mind, knowing that their transactions are securely safeguarded by a trusted platform. The service stipulates that the buyer makes payment at the time of purchase, with the funds held in escrow by Alibaba.com until the buyer confirms the satisfactory receipt of the order within a reasonable timeframe.

 

“Pakistan represents a high-potential supplier market for Alibaba.com, boasting robust production capabilities and a diverse range of product categories that capture substantial global buyer interest. To capitalize on this potential, we have introduced the Trade Assurance service in Pakistan. This service is designed to foster trust between suppliers and global buyers while streamlining transaction processes. Our goal is to enhance efficiency and unlock new business opportunities for Pakistan suppliers to support their growth and success,” said Roger Luo, Head of Southeast Asia at Alibaba.com.

 

Participating suppliers stand to benefit significantly from Trade Assurance, as the service not only enhances buyers’ trust in them but also allows them to build a robust online transaction history. By enhancing their online profile, suppliers can improve their ranking and visibility on Alibaba.com, ultimately leading to a wealth of future business opportunities.

 

“Trust is the foundation of success in international trade. When dealing with buyers from different parts of the world, ensuring that both sides feel secure is critical. Trade Assurance bridges this trust gap by offering payment protection and transparent processes, which are crucial for fostering long-term relationships. With this service, buyers feel confident placing large orders, and sellers like us can focus on delivering quality products without worrying about payment risks,” said Tayyub Hussnain, Founder of Norwich Streetwear, a Sialkot-based verified supplier on Alibaba.com specializing in custom apparel. In 2023, the company secured more than $1 million’s worth of orders through Alibaba.com.

 

“We are thrilled to bring Trade Assurance to Pakistan. Conducting transactions through this service will enable Pakistani SMEs to build a robust online transaction history, bolster their credit ratings, and enhance their reputation with global buyers. We believe the comprehensive order protection it offers can reduce trade barriers for SMEs, opening pathways for them to flourish in the global marketplace,” said Summer Gao, Head of Global Supply Chain Services at Alibaba.com.

 

Supporting Pakistani Apparel Suppliers

 

The 2025 Alibaba.com Pakistan Supplier Export Summit brought together more than 500 SME representatives from Sialkot to explore emerging business trends, innovative technologies and future-ready solutions poised to redefine their operations in the digital era. Recognizing Pakistan’s strong position in the apparel sector, Alibaba.com highlighted the potential for local businesses to penetrate international markets, driven by global demand for quality apparel products.

 

To bolster Pakistani clothing suppliers, Alibaba.com has recently introduced a suite of services tailored specifically for the apparel industry, offering tools and resources that enhance product visibility, streamline operations and facilitate connections with buyers worldwide. This strategic focus on the apparel sector aims to help Pakistani businesses maximize their growth potential and strengthen their presence in the competitive global market.

Beyond the Basics: How Infinix AI ♾️ is Challenging Apple's Latest AI Innovations

  

With the launch of the highly anticipated iPhone 16 series, Apple is once again asserting its dominance in the smartphone arena. The introduction of the A18 Bionic chip and upgraded Apple Intelligence has everyone buzzing about features like real-time translation, advanced computational photography, and a more intuitive Siri. However, just when you thought the competition couldn’t get fiercer, Infinix has stepped onto the scene with its ground-breaking Infinix AI ♾️ system, ready to challenge Apple’s supremacy. While Apple focuses on refining its impressive tech, Infinix is making bold moves that could potentially outshine some of Apple’s latest offerings. Let’s take a closer look at how Infinix AI ♾️ is raising the bar and why you should pay attention.

Meet Infinix AI ♾️: The AI ystem That’s Changing the Game

Apple Intelligence has Siri; Infinix AI ♾️ has Folax, and it offers much more than a typical voice assistant. Embracing multimodal input, it allows you to interact through text, voice, and even file commands. Imagine asking Infinix AI ♾️to summarize an article, fetch the latest headlines, or solve complex math problems—all through effortless voice interaction. It is set to provide a richer experience, making even the iPhone 16’s advanced features feel ordinary.

1. Photo-Based Proem Solving: Your Pocket Tutor

Infinix AI ♾️ is not just about taking photos; it’s about providing solutions. Got a tricky math problem? Snap a picture, and Infinix AI ♾️ will not only give you the answer but also guide you through the solution step-by-step. It’s like having a personal tutor in your pocket—ideal for students and lifelong learners alike. While Apple’s Live Text allows you to copy text from images, solving problems in real time is a step Apple hasn’t taken yet.

2. The Ultimate Travel Companion: More Than Just Identifying Landmarks

Apple’s Visual Look-Up can identify landmarks, but Infinix AI ♾️ goes far beyond mere recognition. Imagine pointing your camera at a monument and not just learning its name, but receiving rich historical context, fun facts, and nearby recommendations. Infinix's Visual Look Up ♾️ acts as your historian, botanist, and travel guide all in one. For travel enthusiasts, Infinix transforms adventures into immersive experiences, while Apple’s offerings still feel a bit surface-level

3. Instant Information Extraction: Summarizing Made Easy

Time is precious, and Infinix AI’s Live Texts ♾️ feature shines in this aspect. Whether you’re dealing with lengthy notes or complex reports, simply take a snap, and it will summarize the key points instantly. Forget the tedious task of reading entire PDFs or emails— it cuts straight to the essentials. While Apple’s Live Text helps extract text, summarizing it is still left to the user, giving Infinix a clear edge for those juggling tight schedules.

4. Elevating Your Creativity: Storytelling at Its Best

Sure, Apple’s Visual Look-Up can identify objects, but Infinix AI ♾️ adds a creative flair that Apple can’t match. Capture a photo, and watch Infinix AI ♾️ generate witty captions, imaginative storylines, or creative tags for your social media. Whether you’re a content creator or just looking to enhance your Instagram game, Infinix AI's Magic Create ♾️ turns each snapshot into a storytelling moment. While Apple leaves creativity up to you, Infinix is providing a helping hand for those wanting to instantly elevate their content.

5. Image Recognition: Learn and Explore

Infinix AI ♾️ doesn’t stop at basic identification; it dives deeper. Snap a picture of a plant, and Infinix AI ♾️ will not only tell you its species but also provide detailed information about its care, origin, and even medicinal uses. It’s like carrying an encyclopedia in your pocket, ready to teach you something new with every click. Apple’s Visual Look Up offers basic identification, but Infinix AI ♾️ enriches the learning experience with insightful knowledge that truly expands your understanding.

The Bottom Line: Is Infinix AI ♾️ Ready to Take the Crown?

While Apple’s iPhone 16 is undoubtedly a technological marvel, Infinix AI ♾️ presents a fresh, versatile, and engaging experience that extends beyond traditional functionality. From solving complex problems to enriching your travel experiences, Infinix AI ♾️ showcases features that Apple has yet to explore fully.

As the tech world gears up for the iPhone 16 launch, don’t overlook Infinix AI ♾️. With its impending debut in early October 2024, we could witness a significant shift in the AI landscape. This new contender might be the breakthrough needed to challenge Apple’s longstanding dominance. The future of AI innovation is shaping up to be an exciting battle, and it’s one you won’t want to miss.